Geely's financial indicators improved significantly in the first half of the year, and the sales target of 1.53 million vehicles remained unchanged throughout the year

8 month 18 Japan , Geely Automobile Holding Co., Ltd （ Stock code ：HK.00175） It was announced to the public 2021 The first half of the year . The financial report data show that , First half of this year , Geely motor's revenue reached 450 RMB 100 million , Year-on-year growth 22%; The profit attributable to shareholders after deducting share based payment is 30.2 RMB , Year-on-year growth 31%; The profit attributable to shareholders shall be 23.8 RMB , Year-on-year growth 4%; Net profit 24.1 RMB , Year-on-year growth 4%.

Picture source ： Geely motor's first half performance report

2021 In the first half of , Geely Auto achieved sales 63 Thousands of cars , Year-on-year growth 19%, One of the cars 、SUV Respectively obtained 22% and 18% The growth of , only MPV There's a slide , The decline was 22%. By brand , Geely, a subsidiary of Geely holdings 、 The geometric 、 In the first half of the year, the sales of Lingke's three major brands all achieved positive growth , Geometric brands increased the most , Reached 154%; Lingke brand achieved sales in the first half of the year 10.8 Thousands of cars , Year-on-year growth 97%.

Picture source ： Geely motor's first half performance report

According to Geely Automobile , In the first half of this year, with Geely fully entering 4.0 The product age , Its sales of high-end products continue to rise , Based on CMA In the first half of the year, the Chinese star series models built by the architecture achieved 7.7 Sales of 10000 vehicles , The increase in sales of this series of models , It also drives the increase of the average selling price of Geely brand . Geely Automobile's first half financial report shows that , The average selling price of Geely brand products in the first half of the year increased from... In the same period last year 7.09 RMB 10000 has been raised to 7.5 RMB 10,000 yuan , Year-on-year growth 6%. however , In the first half of the year, the bicycle price of Lingke brand decreased slightly compared with the same period last year , In the first half of the year, the price of a single car was 12.7 RMB 10,000 yuan . overall , In the first half of this year, the average selling price of Geely and Lingke brands was 8.4 RMB 10,000 yuan , Up from the same period last year 10%.

Picture source ： Geely motor's first half performance report

The increase of Geely's average sales revenue also drives the increase of gross profit margin , In the first half of the year, its gross profit margin increased to 17.2%, EBITDA margin （EBITDA） by 13.3%, Compared with the same period last year 0.7%. in addition , Geely Automobile continued to increase investment in R & D in the first half of the year , The R & D expense rate increased from... In the same period last year 4.7% Up to the 5.1%, meanwhile , Its sales expense rate decreased compared with the same period last year 0.2 Percentage points to 5.7%, This also shows that Geely Automobile implemented relatively strict cost reduction and efficiency improvement measures during the reporting period .

Picture source ： Geely motor's first half performance report

Geely said , Its core financial indicators improved in the first half of the year , The profit structure presents diversified development , In addition to vehicle sales , The proportion of profits from technical services and licensing increased to 29%, The joint venture company （ Lingke and Jizhi Finance ） Net profit growth 62%, Among them, Lingke's net profit increased 144%, Jizhi financial net profit increased 41%. At the end of the first half of the year , Geely's cash flow level has reached 199.2 RMB 100 million . CEO of Geely Automobile Holding Co., Ltd 、 Executive director GUI Shengyue said , Stable cash flow will benefit Geely in “ New four modernizations ” Investment in the field has a positive impact , future , Geely will take some enterprising measures in the new four modernizations , So as to cooperate with the whole industry “ New four modernizations ” Match the general trend of transformation .

2021 The year is the product year of Geely Automobile , It is also its comprehensive step into “4.0 The era of building a car with a comprehensive architecture system ” The first year of . At this stage , Geely Automobile owns BMA、CMA、SPA、SEA Four module architecture . according to the understanding of , Based on these four modules , Geely Automobile will continue to optimize its product structure in the second half of the year , Promote the sales of China Star series and Lingke brand , At the same time, it will launch BMA The fourth generation of imperial and SPA Link under the framework 09. According to Geely Automobile Group CEO Gan Jiayue revealed , To 2024 year , Geely's main products will be transferred to CMA/BMA/SPA In terms of Architecture ,“ We will phase out low-cost and old products , Realize the high quality of modular car building 、 High value and efficiency , Create Star products and popular products .”

Led the g 09, Picture source ： Geely Auto official

While optimizing the product structure , Geely will continue to increase its investment in new energy . At the beginning of the year , Geely has established two blue action plans , That is, blue action one and blue action two . among , Blue action plan I focuses on intelligent energy-saving and small displacement new energy vehicles ; Blue Action Plan II focuses on the field of high-end intelligent pure electric vehicles . Gan Jiayue said , These two plans , It not only retains Geely's advantages in the field of intelligent energy-saving and new energy vehicles , It has also opened up a new situation of high-end pure electric intelligent vehicles , With “ Two wheel drive ” Promote Geely's comprehensive transformation to the field of new energy .

Around electrification 、 Intelligent development direction , Geely motor plans to launch a global power brand within this year , And will focus on GHS2.0 The landing of hybrid technology . Gan's reading will be auspicious GHS2.0 The advantages of hybrid power can be summarized as “ High intelligence 、 Strong power and low fuel consumption ” Three characteristics . meanwhile , be based on GHS2.0 The technical advantages of hybrid , Geely will build a series parallel long endurance intelligent new energy model , And plan stay 2022 Launched in 2013 5 A long endurance plus program hybrid product .

besides , Geely will also focus on geometric brands , Build geometry into a new energy brand focusing on the popular electric vehicle market , It is different from the high-end brand image of krypton . According to Gan Jiayue , The sales volume of geometric brand has increased significantly this year ,1-7 The cumulative monthly sales volume increased year on year 184%, Second half of this year , Geometry will launch a A00 Grade pure electric products , In order to quickly enter the mainstream mass market .

With the rapid transformation of the global automobile industry to the new four modernizations , Geely has also formulated a five-year development plan . At the performance conference in the first half of this year , Geely initially announced the outline of the five-year development plan , Mentioned , To 2025 year , Geely's market share will steadily rank first among Chinese brands , Achieve annual sales 365 Thousands of cars , Among them, intelligent electric vehicles account for 30% above .

Polar krypton 001, Picture source ： Geely Auto official

To achieve this goal , Chairman of Geely Automobile Group 、 Krypton smart technology CEO、 An Conghui, executive director of Geely Automobile Holding Co., Ltd., said , Polar krypton in 2025 The year will carry 65 Sales target of 10000 vehicles , And the market share of high-end intelligent electric vehicles ranks among the top three in the world . As a high-end intelligent electric brand born under the strategic guidance of Geely blue Action Plan II , The krypton brand was launched this year 4 Officially released in May , At present, its first model is krypton 001 It's been pre sold , The average price of large orders exceeds 33.5 Ten thousand yuan , Expected polar krypton 001 This year 10 Month delivery .

According to an Conghui , The direct stores and energy supplement system of krypton brand are under intensive construction ,9 In June, the first krypton center will open in Hangzhou , thereafter , The krypton space in a large number of core cities such as Shanghai will also be opened one after another . meanwhile ,9 In the beginning , Krypton will also launch a series of energy supplement measures , For example, home charging service , Charging at home can be realized by allowing users to pick up the car , The first pole charging station will also be completed in Hangzhou .

First half of this year , The domestic automobile market has achieved steady growth , Among them, the performance of new energy vehicles is more prominent . However , Looking forward to the second half of the year , The uncertainties caused by the epidemic situation and lack of core still exist , yesterday （8 month 17 Japan ） There is a screenshot of a circle of friends of executives of well-known parts enterprises on the Internet , It made it clear that due to the repeated epidemic in Malaysia , Malaysia of a semiconductor chip supplier Muar The factory closed a few weeks ago , Once again, the local government asked to close some production lines to 8 month 21 Japan , This will have a serious impact on the supply of major chips ,8 There are still great difficulties in chip supply in January and after .

In view of the widespread shortage of chips in the industry , Geely Automobile has done a series of response work . According to Geely Group CEO Gan Jiayue said , last year 7 At the end of this month, Geely made timely adjustments in the supply chain , The mass material department was established , This is also the first Volkswagen material department established by Geely in the procurement company of the automotive industry , After the establishment of the Department, from 9 In January, we began to make some chip reserves , This has played a supporting role in Geely's production and sales in the first half of this year ; secondly , Geely also set up a special team internally , Research on domestic chips that can be replaced , Some achievements have been made in this regard ; Third , Geely as an automobile group , It can compete with Volvo in supply chain management 、 Proton and others form a synergistic effect , Thus, the impact of chip shortage can be alleviated to a certain extent . Based on this , Gan Jiayue pointed out , The variables of the chip problem are really incalculable , But Geely has enough confidence to deal with , Relying on Geely's global resource coordination ability , And the advantages of Geely's large volume , The impact of chip shortage on Geely is much lower than that of the industry . therefore , Geely also emphasizes , This year will be “ Maintain throughout the year 153 The sales target of 10000 vehicles remains unchanged .”