current position：Home>July luxury car sales: red flag became the second-line sales champion, Tesla did not break 10000!
July luxury car sales: red flag became the second-line sales champion, Tesla did not break 10000!
2021-08-25 09:40:48 【Wechat automobile】
The fact proved that , Luxury brands are very popular after all ！
as everyone knows , Affected by multiple reasons ,7 China's car market in May is not very optimistic , There has been a decline in several market segments , But relatively speaking, the luxury car market is still very popular , According to the latest terminal retail data released by China automobile Center ,7 month “ The top three in Germany ” Still the most popular luxury brand , however BBA Shuffled into BAB; In addition, the competition of second tier luxury brands is also quite fierce , Next, let's talk about heroes with sales ！
Since it is about the sales of luxury brands , that “BBA” Nature is essential , But unlike in the past ,7 Their ranking changed in June . From the data ,7 The sales volume of BMW brand in January was 67499 car , Audi is 58275 car , Mercedes Benz is 54924 car . Obviously, the sales of all three are declining , So whoever drops less is the champion , However, Mercedes Benz's slump directly made it slip to third place . ha-ha , Still dare “ Raise the price ” Do you ？
This time, BMW can win the championship , BMW X3、3 Department and 5 It's all hard work , Monthly sales have reached “ Ten thousand units ” above , In especial BMW X3 Year-on-year growth 7.6% to 15126 car , Become the best-selling model in the BMW series . Tell the truth , The blue sky and white clouds are still charming , Even in the “ No reduction in price ” Under the circumstances , Can still do not worry about selling , It's really awesome ！
Audi as “ Millennium senior ”,7 Month finally ushered in a turnaround , With 3351 This car has an advantage over Mercedes Benz . In terms of specific models , audi A6L Is the biggest pillar of this Sales ,16808 The car's performance also made it the champion of luxury cars . besides , audi Q5L It also maintained a sales volume of more than 10000 , Only A4L Sales plunged to 3562 car , It seems that Audi is obviously biased in chip distribution Q5L and A6L Two more profitable models ！
But anyway ,“ A lean camel is bigger than a horse ”,BBA The strong sales volume still makes many brands sigh , Of course, it also includes second tier luxury brands . And compared with the stable first-line luxury brand camp , The brand competition of the second echelon is particularly fierce , The ranking of several auto companies has changed , among The red flag 7 Monthly sales exceed Lexus and Cadillac , Become second only to BBA The existence of , Won the sales crown of second-line luxury brands .
What about? ？ Isn't surprise ？ The red flag has once again raised the face of Chinese brands ！ In fact, the red flag is the totem of Chinese cars , It is the symbol of China's automobile industry , But it has always been “ Luxury brands ” Identity has always been controversial , But what I want to say is “ China's moon is also round ”, Don't think that only foreign brands can become luxury cars , The red flag is just a little on the price “ populist ” only , Is there something wrong with this ？
Come back to the point , The red flag 7 The sales volume in the month is 23604 car , Ahead of Lexus 、 Cadillac and other brands . Among them, the red flag HS5 Sales of 11235 car , The red flag H5 by 6739 car , And the red flag H9 by 2505 car . The red flag H9 As an Olympic champion , This achievement has been outstanding in the high-end market , Even overtaking the competing Cadillac CT6 了 . The goal set by the red flag at the beginning of the year is 40 Thousands of cars , and 1-7 The cumulative sales volume for the month is 170600 platform , Next, we have to continue our efforts ！
Followed by Lexus 、 Cadillac and Volvo , Their sales have always been tight , The former is limited by the identity of all imported models and production capacity , Therefore, the sales data is not too amazing . The latter two have been “ Exchange price for quantity ”, Because of the huge preferential power , Therefore, their overall cost performance is high , But this is not a long-term plan , I still hope to think more about other ways ！
tesla 7 The monthly sales volume fell below 10000 for 9012 car , Created from 2020 year 5 The lowest since January , Or the lowest since last year's epidemic , among Model 3 by 6477 car ,Model Y by 2144 car , The sharp drop was mainly due to Model Y Sales decline , It can be seen that with the increasing market competition , It's impossible for Tesla to have a dominant family , After all, no one wants to be the next wave of leeks .
Besides the red flag , There are also two new forces of car making, ideal and Weilai , Although their sales have not broken ten thousand , however 8000 Many monthly sales also let us see some hope , But recently they are all negative , I don't know if it will affect 8 Monthly sales .
Of course, in addition to the first and second tier luxury brands , Others are classified as super luxury brands and third tier luxury brands , Like Porsche and Jaguar Land Rover on the list , The former 7 Monthly sales reached 7152 car , It seems that there are many local tyrants in China ！ And Jaguar 、 Two Land Rover brands “ The differentiation of ” It's getting bigger , Land Rover is turning over, but Jaguar is still getting worse and worse , As for Infiniti 、 Acura and other brands , Then directly fell out of the list , Let's not talk about it ！
author[Wechat automobile],Please bring the original link to reprint, thank you.
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