current position:Home>Only the price remains in suspense! What are the highlights of Auchan X7 plus besides design?

Only the price remains in suspense! What are the highlights of Auchan X7 plus besides design?

2021-08-26 08:13:13 Car loving Corps

A successful brand needs both product and marketing blessings , And both are indispensable . After all, good products need good marketing to let more consumers know ; Good marketing needs good products as arguments . Grasp both product and marketing , Presumably for the establishment of 3 Changan Auchan, a passenger car brand for more than years, has deep experience .

This brand was established at the beginning of the release strategy , In the past 3 In more than years, we have achieved the goal of increasing sales . Just take the one that just passed 7 In the month of , Its presence 7 Monthly sales volume is 20154 car ,1-7 The total monthly sales volume is accumulated 146595 car , Year-on-year growth 75.6%. You can see , Chang'an Auchan is ahead 7 The cumulative sales volume in the past three months is close to that of last year , And this achievement depends on its Auchan X5、 auchan X7 Two paragraphs SUV Stable output of .

In the era of continuous decline in the car market , Chang'an Auchan's achievement is high in gold , However, with the increase in the proportion of replacement purchase in the next few years , The author thinks , If Chang'an Auchan wants to continue to win more consumers' favor , We must have higher-level new products to enter the market . therefore , Chang'an Auchan has launched a larger SUV models , Chang'an Auchan X7 PLUS.

At this stage and for some time to come , Young people want more than a good look , But return to the root of the product, that is, quality . The presentation of automobile quality comes from several aspects , Work with makings 、 Durability and driving experience . About Auchan X7 PLUS The design of the , Actually from 4 Since its debut in January , The author has shared its design with you many times , So this time I borrow Chang'an Auchan X7 PLUS The performance of unpacking and sealing test , Focus on sharing its driving quality , See if it can satisfy young people .

The first is the power part , auchan X7 PLUS Carrying a new generation of blue whales NE1.5T The engine , Its maximum power 138kW、 Maximum torque 300N·m, It matches the blue whale 7 Speed wet double clutch transmission . This set of power has been widely carried on other models of Chang'an , It has been affirmed by many consumers . So to verify Auchan X7 PLUS Dynamic performance of , The performance test site is selected at the automobile test site in Western China .

On the automobile test field in Western China , auchan X7 PLUS There are several tests to go through , The first is in 5430m On the high-speed performance Ring Road, it has launched a race of lap speed with three new power products , The second is on special roads 、 Cobblestone road 、 The ramp 、 Comprehensive road condition test such as wading . Compared with on special roads 、 Cobblestone road 、 The ramp 、 Comprehensive road condition test such as wading , It is estimated that everyone will be a little strange to the high-speed performance loop test , In fact, the high-speed performance loop test is used to test various conditions of vehicles at high speed .

The speed in the high-speed performance loop test is not what we usually drive 120km/h, But up to 220km/h, So this will test whether the vehicle's power performance can have continuous output . And this time Auchan X7 PLUS The high-speed performance loop test also increases the difficulty , Because we need to compare the lap speed with the new force products with faster dynamic response .

From the final result , auchan X7 PLUS Top speed to 214km/h, And finished the game in two minutes , stay 4 In the second place . Although ranking is not very important to consumers , But in terms of performance and top speed , auchan X7 PLUS Its dynamic performance is still worthy of recognition .

in addition , Look at Auchan X7 PLUS On special roads 、 Cobblestone road 、 The ramp 、 Test performance of wading and other comprehensive road conditions . From the live picture, we can see , It has good trafficability 、 Climbing ability , Basically passed the test without pressure , At the same time, the adjustment of the body chassis also gives consideration to the handling stability and ride comfort of the vehicle to the greatest extent .

For many new power models , In addition to more enjoyable dynamic experience and personalized design , Smart technology is one of their selling points , The intelligent technology of new force models runs through human-computer interaction and intelligent driving 、 Intelligent security, etc . The new force model brings a fresh experience as an intelligent complex , It caters to the psychology of young consumers who like to taste fresh food .

That's the truth , In the field of traditional fuel vehicles , Car companies are naturally silent . So in recent years , Many traditional fuel vehicles in intelligent technology , Have a good experience . Auchan, as a latecomer X7 PLUS, In addition to good power performance , Its intelligent technology is also its selling point . On hardware , auchan X7 PLUS Using extreme speed 8 Nuclear chip 、12 An ultrasonic radar 、4 Fish eye camera and other hardware equipment .

besides ,OnStyle3.0 Intelligent vehicle control system 、Geeker Internal and external dual camera face intelligent control system 、 Adaptive cruise system (ACC)、APA5.0 One touch parking system 、 No wheat KTV Hi, sing system 、 The all-weather bodyguard monitoring system guards your car in real time 、 Transparent chassis technology 、 Clairvoyant remote video system 、Baby in car Intelligent technology configurations such as child care mode can be seen on the new car .

As there is no test drive yet , So how about the smart experience , I can't share with you . however , There is an interesting part in this test , It's Auchan X7 PLUS Compete with new force products in interactive experience . Use the same test equipment and technology in the third-party professional test team , Yes 4 In the evaluation of the execution speed of the vehicle voice control system , auchan X7 PLUS We have also made great achievements .

The author mentioned at the beginning , At present, the sales pillar of Chang'an Auchan is Auchan X5 And Auchan X7, The price range of the former is 6.99-10.29 Ten thousand yuan , The price range of the latter is 7.77-12.99 Ten thousand yuan . With distinctive characteristics , These two paragraphs SUV Has gained a firm foothold in the market , And help Chang'an Auchan stabilize in 7-13 Million price market . So Chang'an Auchan's next step , Is to enter a higher-level market .

Although Auchan X7 PLUS At present, the pre-sale price has not been announced yet , But the official position is 12-15 Wan grade , This indicates that its price probably fluctuates up and down in this range . In terms of product power , Whether in terms of power performance or intelligent configuration , Chang'an Auchan X7 PLUS Obviously prepared . But Auchan X7 PLUS The market segment is quite fierce , Like haver H6、 The kei GS4 PLUS And other models also have great strength , This indicates that , With Auchan X7 PLUS The addition of , The competition in this market segment will be more intense .

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