current position：Home>Listing is the focus, 218 horsepower, fuel consumption of 4.8L, double champion of sales volume preservation, and impeccable household
Listing is the focus, 218 horsepower, fuel consumption of 4.8L, double champion of sales volume preservation, and impeccable household
2021-08-28 05:00:41 【Oriental Information automobile】
In the car market , Each brand or car line has its own tonality . Independent brands rely on cost performance to strengthen their competitiveness , Joint venture brands rely on maturity and stability to step on users' pain points , Luxury brands cater to the consumer market with word-of-mouth and image . You know, creating a perfect brand image is far more difficult than building technology or products , Products or technologies can be achieved in a very short time through the accumulation of human and financial resources , The brand image is formed by a persistent positive attitude and accumulated public praise .
So we can see , Luxury brands in the market are divided into three classes , Like Cadillac 、 Volvo 、 Lincoln and others are divided into two camps , With the primary camp BBA There are very obvious class differences , This also directly causes them, even if they have a price 、 The product has dual advantages , But in terms of sales, it has always been unable to keep up BBA, This is the disadvantage derived from the difference of brand height .
However, in the field of luxury , One brand is a special case , It's Lexus , The market does not clearly distinguish the class of the brand , Put it in the front-line luxury camp , Rich Luxury gene and excellent market reputation seem to have no sense of violation , At the same time, the brand's products also have second-line luxury guide prices , Like lexus ES models , As a luxury C Levels of car , The guided price of the car is 29.49 Ten thousand yuan -48.89 Ten thousand yuan , Far below the same level BBA The models .
Maybe that's why the car is very popular in China , from 2020 It is known from the purchase data of new vehicle compulsory insurance in , lexus ES The total sales volume of the model is 114641 car , And become the first in the sales of luxury brand imported models . meanwhile , lexus ES It is also the one with the highest value preservation rate in the field of large cars in the whole domestic automobile market , According to the data released by China Automobile Circulation Association , lexus ES Model No 1 The annual hedging rate is 97.88%, The first 3 The annual hedging rate is 85.83%, And came to the first place. 5 The car's value preservation rate can still reach 65.39%, You know, in the 5 It can still reach 60% There are only a few of the above models , And it's far above the average of its peers . The hedging rate at the same level is the first 、 The sales volume of imported models ranks first , Sales volume preservation Double Champion , All of them explain the recognition of the car in the front-end and rear markets .
author[Oriental Information automobile],Please bring the original link to reprint, thank you.
The sidebar is recommended
- Add exclusive sports kit to further enhance the sports attributes of Toyota fortrer GR sport
- Mercedes Benz sports car is very popular with local tyrants, starting from less than 1 million yuan
- Can we fight Audi e-tron? Electric luxury SUV Mercedes Benz EQC, configuration specifications at the top level!
- Xiaosheng Benz class C? Lexus new ES live shooting, 2.5L + high configuration
- High quality domestic SUV: who is better between Roewe rx5 and trumpchi GS4?
- BYD is not the only choice for 150000 yuan to buy plug-in hybrid cars!
- The appearance is more young and fashionable. The new Lingke 09 will be pre sold at Chengdu auto show on the 29th
- 384 science and technology commissioners in Xiangxiang serve the grass-roots level and insert science and technology "wings" for Rural Revitalization
- The most generous Toyota car, with a profit of 14000, is 2.0L, or becomes the "terminator" of Sagitar
- The new Tiguan L is on the market today, and the interior has changed greatly. After understanding, the owner of ankoway: I regret it
guess what you like
Again! You can win it with a monthly salary of 8000! Santana vs Baron ZS
Audi q5l Sportback offers many discounts, and the sales volume of navigator is good. Which would you buy?
Blacklink all wear eye catching miniskirts! Amazing reproduction of "full screen long legs"
Modern Casper power information exposure will be equipped with a 1.0L engine
Nissan Qijun: the new model has been listed. Is anyone still buying the old model with a discount of 50000?
Sun Li's temperament is really amazing. Wearing a green cheongsam with a retro hairstyle has a lasting appeal and makes a circle of beauty
Cylinder 6 is yyds! These luxury SUVs enjoy duraman
Late arrival, but with good strength, 252 horsepower, 7.5S acceleration, VIP class comfort, much more fragrant than CRV
It's not just big, luxury is standard! The new Lincoln Navigator is a real American big man
Is the 140000 Volkswagen tukai worth starting? Let's hear what people with cars say
- 389000 picked up Volkswagen's prestige. How did you really feel after three months of driving?
- The owner of Langfang raised the prestige of Taiwan Volkswagen. After driving 10000 kilometers, he said frankly that he had something to say
- The top is less than 80000 yuan. The range is 403km with assisted driving. Is the zero running T03 worth buying?
- A car specially built for walking to work, with a minimum endurance of 301km and 59900 trips, Chery little ant
- In comparison with CCPC long-distance test drive, which is better, haoying, angkewei s and Tiguan l?
- Enjoy high-quality travel within 200000. How to choose the tenth generation Sonata biaccord?
- 150000 level "Leaping life", go to the store to take real photos of GAC Toyota lingshang
- The new version of Rand cooluze arrives in Tianjin and the new head of turbine 6 cylinder! Lack of confidence in the face of tank 600
- The new Tiguan family is officially listed, starting from 215800 yuan, and IQ selfie is online
- How to choose about 100000 steel gun models
- The official refit can be legally put on the road. The tank Ranger is officially listed and sold for 248800 yuan
- Project leading, speed up
- Chengdu auto show looks forward to Chinese brands. These domestic cars have attracted a lot of attention
- The official map of the first pure electric suv-gv60 of Genesys was officially released and is expected to be officially launched next year
- The longest endurance is 520km, with a standard 15.6-inch large screen, breaking 100 in 8.6 seconds, starting from 149800
- Hongguang miniev cooling? Wuling was robbed of the market by a large number of imitators
- Don't stare at mairuibao XL! These "poor price" class B cars are sincere! The minimum is less than 100000
- Guinness Seth released the gv60 pure electric crossover vehicle, and the endurance is expected to exceed 600km
- Minor appearance change / cancellation of blue trim. The new BMW ix3 will be unveiled at Chengdu auto show
- With a wheelbase of 2.7 meters, kaiyixuandu has been offline from the factory and will be listed in the third quarter
- Two "true" endurance configurations increased / 129800 new geometric C how to choose?
- The fuel consumption in the countryside is 0.49 yuan per kilometer. The four advantages of the star range are your loss
- How to choose BMW 5 series, Audi A6L, Mercedes Benz E-class and new Lexus es?
- Sister models of the world! What is the "magic" of these SUVs?
- The most oppressive class B car has the same appearance as accord, and the fuel consumption is only 6L
- The 718 I once dreamed of was in front of me. Why did I become indifferent?
- Can the double yellow dotted line change lanes? There are more and more such special cases
- When the electric car opens the switch lock, the car will run slowly. What's the situation?
- Red flag L5 mass production exposure, this time I know why it is worth five million
- What to buy q5l? At the age of 30, it has full face and fell by 70000
- The new Buick joint venture is coming! It is more beautiful than faion and has rich configurations
- Now it's as low as 220000, which is more handsome than the 5 series. It's a classic of a generation
- Hong Kong sister top 12 list released! Guan Lijie's performance with his daughter was questioned as unfair, and Fang Yuan, a replica, was shortlisted
- Another Japanese car is "sought after"! The car is 4.9 meters long, selling 39546 sets in 60 days, and the fuel consumption is only 4.1l
- The real vehicle of Guinness Seth gv60 is expected to be unveiled in 2022 and listed overseas
- There were no new local cases in Beijing yesterday, with 2 confirmed cases imported from abroad
- Zongmu technology helps the rise of intelligent level of China's independent auto enterprises
- Is the sales volume of compact family sedan of joint venture brand 2021 Xuanyi worth buying?
- What kind of car modification is legal in China?
- Will the oil pump burn out when the oil volume alarm light is on?